WHO WE ARE
Team of professionals with extensive experience in the field of research and consultancy, whose philosophy is to be clear and direct in the performance and interpretation of market research.
We apply a comprehensive approach to market research, using qualitative and quantitative data collection instruments.
Passionate about research.
Rigorous in the application of
methodological approaches.
We are part of the faculty of prestigious business schools.
Affordable, close collaborators.
PHILOSOPHY OF WORK
The philosophy of our team is to work together with the client at all stages of an investigation, you will partake in its development and results, to incorporate their experience in the decisions that arise in the course of the investigation and provide a solution tailored to your expectations .
Results obtained from research
- Enriching the analysis and interpretation of data
- Maximize the potential and effectiveness of information
WORKSHOPS
information about your products and services
- Design methodological approach
- Target Audience Analysis
- Deadlines and budget
MEETINGS OF KNOWLEDGE
Information on the development of research
- fieldwork planning
and delivery of results
- fast and updated information
during each phase
FOLLOW-UP MEETINGS
We seek the path that allows to integrate qualitative and quantitative techniques in our research, we believe the mix of information from both approaches gives organizations a real, full and rich picture of the situations under study to undertake the marketing strategies and actions .
COMPREHENSIVE INFORMATION FOR YOUR ORGANIZATION.
QUALITATIVE APPROACH
QUALITATIVE APPROACH
Your goal is to understand the behavior of the target:
- Deepen perceptions, attitudes and motivations
- Contact a lower number of subjects
- Get in-depth information on a topic
Its aim is to quantify the information (percentages, means, indices):
- It contacts a greater number of subjects
- Information can be extrapolated to a defined population
- can be statistically analyzed
SERVICES
These are some of our research models
Share with us what your concerns are, and we will adapt to your needs
for information, developing solutions as market research.
We combine traditional research techniques with the most advanced research, we found that mixed methodological approaches allow us to study a situation by addressing all communication channels that contact with the subject from the viewpoint of the various stakeholders.
RESEARCH TECHNIQUES
Discussion Groups
Interviews in Depth
Projective Techniques
Direct Observation
Personal Polls
Projective Techniques
Telephone Survey
Mystery Shopper
On line Surveys
CONTACT
North Brookline
Boston, MA
42.347511, -71.126165