WHO WE ARE

Team of professionals with extensive experience in the field of research and consultancy, whose philosophy is to be clear and direct in the performance and interpretation of market research.

 

 

We apply a comprehensive approach to market research, using qualitative and quantitative data collection instruments.

 

Passionate about research.

Rigorous in the application of

methodological approaches.

We are part of the faculty of prestigious business schools.

Affordable, close collaborators.

PHILOSOPHY OF WORK

The philosophy of our team is to work together with the client at all stages of an investigation, you will partake in its development and results, to incorporate their experience in the decisions that arise in the course of the investigation and provide a solution tailored to your expectations .

Results obtained from research

 

- Enriching the analysis and interpretation of data 
- Maximize the potential and effectiveness of information

WORKSHOPS 

information about your products and services

 

- Design methodological approach 

- Target Audience Analysis 

- Deadlines and budget

MEETINGS OF KNOWLEDGE 

Information on the development of research

 

- fieldwork planning 
and delivery of results 
- fast and updated information 
during each phase

FOLLOW-UP MEETINGS 

We seek the path that allows to integrate qualitative and quantitative techniques in our research, we believe the mix of information from both approaches gives organizations a real, full and rich picture of the situations under study to undertake the marketing strategies and actions .

COMPREHENSIVE INFORMATION FOR YOUR ORGANIZATION.

QUALITATIVE APPROACH

QUALITATIVE APPROACH

Your goal is to understand the behavior of the target:

 

- Deepen perceptions, attitudes and motivations 
- Contact a lower number of subjects 
- Get in-depth information on a topic

Its aim is to quantify the information (percentages, means, indices):

 

- It contacts a greater number of subjects 
- Information can be extrapolated to a defined population 
- can be statistically analyzed

SERVICES

These are some of our research models

Share with us what your concerns are, and we will adapt to your needs 
for information, developing solutions as market research.

We combine traditional research techniques with the most advanced research, we found that mixed methodological approaches allow us to study a situation by addressing all communication channels that contact with the subject from the viewpoint of the various stakeholders.

RESEARCH TECHNIQUES

Discussion Groups

Interviews in Depth

Projective Techniques

Direct Observation

Personal Polls

Projective Techniques

Telephone Survey

Mystery Shopper

On line Surveys

CONTACT

North Brookline

 

Boston, MA

42.347511, -71.126165